Types of Conducts

1

A representation or symbol causes people to wrongly assume the enterprise in question is the (sole) agent, (sole) distributor, branch, maintenance center, or service station of another enterprise, or so forth, and so has certain qualifications, credibility, or other qualities sufficient to persuade trading counterparts to do business with it. 

2

A representation or symbol causes people to wrongly assume that a government agency or non-profit (philanthropic) organization is a sponsor or co-sponsor [of an enterprise] or that it is related to a government agency or non-profit (philanthropic) organization. 

3

A representation or symbol causes people to wrongly assume that a name of another enterprise or brand name of a good has changed. 

4

A representation or symbol exaggerates the scale of business operations or the time of founding or duration of existence of an enterprise or brand of goods (services), where the discrepancy is excessive.

5

A representation or symbol falsely claims technology (cooperation) of, or licensing by, another person.

6

A representation or symbol causes people to wrongly assume [an enterprise] has been awarded a certain prize, to enhance the status of its goods (or services). 

7

A representation or symbol causes people to wrongly assume [an enterprise] has patent or trademark licensing or other intellectual property rights.

8

A representation or symbol causes people to wrongly assume [an enterprise] is the sole vendor of specific goods (or services).

9

A representation or symbol causes people to wrongly assume [an enterprise's] goods (or services) are covered by liability insurance.

10

A representation or symbol of list price differs for an extended period from actual selling price, where the discrepancy is excessive. 

11

Price is labeled long-term as "discounted," or a similar pretence, where the price is actually the original price.

12

Minimum prices are represented, where there are no, or too few, goods (or services) available at the minimum price, and where such circumstance would be unacceptable to people in general. 

13

A representation or symbol causes people to wrongly assume that the goods (or services) claimed can be obtained upon payment of a certain price.

14

A representation or symbol contains specific numbers inconsistent with actual numbers, where the degree of discrepancy exceeds that acceptable to trading counterparts in general.

15

A representation or symbol claims to provide service items or grades inconsistent with those actually provided, where the degree of discrepancy exceeds that acceptable to trading counterparts in general.

16

A representation or symbol claims [wrongfully] goods (or services) of a certain quality, where the degree of discrepancy exceeds that acceptable to trading counterparts in general.

17

A representation or symbol causes people to wrongly assume goods (or services) have been awarded certification or approval by a government agency. 

18

A representation or symbol cites content of an official document, causing people to wrongly assume the quality of the goods (or services). 

19

A representation or symbol causes people to mistake the identity of the actual presenter or author of publications or persons involved in the work of preparing them. 

20

A representation or symbol causes people to wrongly assume goods fulfill specific functions, where the degree of discrepancy exceeds that acceptable to a typical trading counterpart. 

21

A representation or symbol fails to clearly indicate conditions, burdens, expiry, or other restrictions that actually apply.

22

A representation or symbol describes collectively goods (or services) having different qualifications, natures, or qualities, causing people to wrongly assume that the goods (or services) mentioned all possess the same qualifications, natures, or qualities. 

23

Labeling/indications representing or symbolizing a place (country) of origin of a product cause people to wrongly assume it was produced or manufactured in such place (country) of origin; provided, this shall not apply where the name of the place of origin is already in general use as a description of [such] products.

24

A representation or symbol by an enterprise engaged in the marketing of investment products or services causes people to wrongly assume its franchisees or distributors earn high incomes.

25

A representation or symbol causes people to wrongly assume the viewership rating of a program.

26

A representation or symbol of a rate of interest/yield is inconsistent with rates of interest/yield in actual transactions, where the degree of discrepancy exceeds that acceptable to a typical trading counterpart. 

27

A representation or symbol causes people to wrongly identify the producer or supplier of the goods (or services). 

28

A representation or symbol causes people to wrongly assume that the government will hold examinations for specific credentials or public offices or certification tests for specific professions. 

29

A representation or symbol is inconsistent with reality with respect to the content of the special deal offered in a gift (or prize) promotion activity, the participation rules (number of participants, duration, quantities, methods), or the prize drawing date; or fails to clearly indicate attached conditions, burdens, or other restrictions. 

30

Advertisements that use the descriptive terms of superlative, such as"No. 1","Champion","the maximum", or"the biggest", without sales numbers or surveys to support them, or pointing out the source in the advertisements.

31

Advertisements of goods or services that emphasize on rareness or limitation on quantity, however the actual sales volumes are not consistent.